WEBVTT

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Most interfaces are cut for

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“users aged twenty-five to thirty-four.”

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Nobody in that bracket has taste.

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A person does.

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Baste starts with one person:

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the films they rewatch,

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the music they work to,

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the rooms they feel at home in,

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and the things they can’t stand in an app.

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Then it fits an interface to them.

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Same screen, three people.

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The layout, the type,

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the colour and the motion all change.

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To find a direction,

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Baste tries dozens of loose versions,

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warm and cool, sparse and dense,

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and a vision judge looks at every one.

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It keeps the best in each region,

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not one winner.

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So you see the real range of options

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before anything is final.

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What comes out is ready to use:

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images, vector icons, ambient loops,

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and design tokens for CSS,

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Tailwind or Panda.

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And you can ask the persona why.

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They’ll tell you, in their own words,

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what they love

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and what would make a design feel like theirs.

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Bring your own people.

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Measure them in the Studio,

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and cut something that fits.